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Top 10 Best Social Media Management Tools in 2023

Social Media Management Tools are sophisticated software targeted at increasing the social media metrics of an account. These tools work on almost all of the major platforms.

Social Media Management tools allow users to measure, improve, and compare their social media influence. In this post, we are going to share with you the Top 10 Best Social Media Management Tools in 2023.

Let’s get started!

Top 10 Social Media Management Tools in 2023

With an increase in Social Media usage during the pandemic, it is important to have the right tools to use this opportunity and improve your standing. So, here are the Top Ten Social Media Management Tools in 2023!

1. Social Bee

Best For: Agencies
Pricing:
  • $19 Per Month (Bootstrap Plan)
  • $39 Per Month (Accelerate Plan)
  • $79 Per Month (Pro/Pro25 Plan)
  • $149 Per Month (Pro50 Plan)
  • $279 Per Month (Pro100 Plan)
  • $379 Per Month (Pro 150 Plan)
Free Trial: Yes, 14 days free trial

The classic Social Media Management tool, Social Bee provides you with the comfort of having all tools in one place. It gives you everything you will need in your social media journey to accelerate and beat the competition.

Features

Social Bee has features that are necessary for any Social Media Marketing Platform, these include collaboration, multi-channel mediums, etc.

Its highlights are GIPHY, Canva, and Unsplash integrations. So, for any small business that is eyeing the pie, this is the one software you should consider.

Benefits
  • Hashtag Collections
  • Client Workspaces
  • Content Category Analytics
  • Unsplash Integration
  • Multiple Shortlink Tools

Supports: Instagram, Facebook, Twitter, TikTok, Google My Business, Pinterest, etc.

2. Sprout Social

Best For: Creators, Medium Businesses, Agencies, Enterprise

Pricing:
  • $89 Per Month (Standard Plan),
  • $149 Per Month (Professional Plan),
  • $249 Per Month (Advanced Plan)

Free Trial: Yes, 30 day free trial

On the horizon of Social Media Marketing Management software is an upcoming talent that is full of potential and is already making noise, it’s Sprout Social!

Features

Sprout Social connects your brand with people who love it. Its deep listening feature helps you sort out people who would be interested in your brand. The modern way to separate the hay from the chaff!

With audience targeting, you can have effective campaign management. The contact and content management tool lets you customize content, and the automated publishing will do all the work!

Benefits
  • Landscape Image Resizer Tool
  • Best Times to Post Tool
  • Social Media Templates
  • Instagram Management, LinkedIn Management, Pinterest Management
  • Sprout Coffee feature
  • Support Calls
Supports: Instagram, Facebook, Twitter, TikTok, etc.

3. Sendible

Best For: Agencies, Enterprise

Pricing:
  • $89 Per Month (Creator Plan),
  • $149 Per Month (Traction Plan),
  • $249 Per Month (Scale Plan),
  • $399 Per Month (Expansion Plan)

Free Trial: Yes, 30 day free trial

Agencies love Sendible. Why? Because it allows for managing multiple accounts at once without an issue. You can assign specific conversations to specific people and do much more.

Features

Sendible has some praiseworthy features. It is one of the most powerful software that we have come across such as Social Bee will control almost all of the things that you want to do with a social media management tool.

Apart from the usual features, it provides for royalty-free image search, YouTube search, etc. There is also an option to undertake automation for repetitive tasks.

Benefits
  • RSS Feed Importer
  • Canva Integration
  • Cloud Integration
  • Website traffic reporting with Google Analytics
  • Content Suggestions

Supports: Instagram, Facebook, Twitter, TikTok, Pinterest, etc.

4. eclincher

Best For: Small to Medium Businesses, Agencies & Enterprises, Franchises

Pricing:
  • Basic ($59 Per Month),
  • Premier ($119 Per Month),
  • Agency ($219 Per Month)

Free Trial: Yes, 14 days free trial

eclincher is one big industry secret, too good to be revealed.  Why is it so good? We’ll explain.

Features

The software is designed to automate functions such as bulk scheduling, collating and reverting to social media interactions, custom comprehensive analytics, and much more. They also feature a campaign tracker, and competitor analysis, something you always wanted!

But perhaps the best feature about eclincher is the 24×7 live customer support to resolve any query you have. This gives customers the peace of mind they need.

Benefits
  • Concierge Services
  • GIPHY Integration
  • Schedule Analytics
  • Bulk Scheduling
  • 24×7 Support

Supports: Instagram, Facebook, TikTok, Google Analytics, Canva, etc.

5. ContentStudio

Best For: Small to Medium Businesses, Agencies & Enterprises
Pricing:
  • 14$ (Starter),
  • $49 Per Month (Pro),
  • $99 Per Month (Agency)

Free Trial: Yes, 14 days free trial

When reputation and brand value are what you’re looking for, then you need to consider ContentStudio. Boasting more than 70,000 users, it is a time-tested, and target-focused tool.
Features

The top consideration for agencies and businesses, ContentStudio allows its users to post content on multiple social media platforms at the same time.

ContentStudio features include wide-range content discovery, an accurate feed reader, content curation, a curated social inbox, and a powerful social media automation tool.

With all these power-packed features at the tip of your fingers, the content studio is the company to go for!

Benefits
  • Evergreen Posting
  • Category-Based UTM Settings
  • QUUU Content Curation
  • Audience Tools
  • Calendar View

Supports: Instagram, Facebook, TikTok, Google Analytics, Twitter, YouTube, DailyMotion, Medium, etc.

6. Iconsquare

Best For: Creators, Small Business

Pricing:
  •  $49 Per Month (Pro),
  • $79 Per Month (Advanced), Custom (Enterprise)

Free Trial: Yes

With a focus on Instagram, Iconsquare is providing its advanced social media management tools at amazing rates. This is one tool that solves almost all of your Instagram needs

Features

Iconsquare was made with a passion for Instagram Marketing. Therefore, its tools allow a variety of features for the creators to manage their profiles. Gone are the days when small creators used to settle for make-do marketing.

Iconsquare has Instagram scheduling and publishing, in-depth Instagram Analytics, accurate timings to post, geolocation and user tagging, etc.

Benefits
  • Competitive analysis features
  • Analytics exports in XLS and PDF
  • Media library
  • Tags and Mentions Analytics
  • Stories and advanced analytics
Supports: Instagram, Facebook, TikTok, Twitter, LinkedIn

7. Zoho Social

zoho social review

Best For: Agencies, Enterprises

Pricing:
  • $10 Per Month (Standard Plan),
  • $30 Per Month (Professional Plan),
  • $40 Per Month (Premium Plan),
  • $230 Per Month (Agency Plan),
  • $330 Per Month (Agency Plus Plan)

Free Trial: Yes, 15 days free trial!

Considering scaling up your business? Zoho Social is there for you. Zoho Social will help you advance your business into the digital space giving you the freedom to expand infinitely.

Features

Zoho Social by the renowned software solution brand Zoho has multiple features to let your digital journey begin. The feature that distinguishes it from other platforms is Google Workspace and Microsoft 365 Integration.

Apart from these eye-candy features, it has multi-account management inbuilt which provides for post scheduling, keyword tracking, automated publishing, etc.

Benefits
  • Listening dashboard
  • Live stream for engagements
  • Collated Direct messages
  • Team discussions tab
  • Custom reports for analytics
Supports: Instagram, Facebook, Twitter, etc.

8. Social Pilot

Social Pilot review

Best For: Agencies, Enterprise, Big Businesses

Pricing:
  • $25 Per Month (Professional Plan),
  • $85 Per Month (Small Team),
  • $85 Per Month (Studio),
  • $106 Per Month (Agency)

Free Trial: Yes, 14 day free trial

Social Pilot lets you control and scale multiple social media accounts at once. This tool is one to have in your social media arsenal.

Features

Social Pilot is a host of amazing, exciting, and effective tools. It offers Publishing, Social Media Scheduling, social media Calendar, Bulk Scheduling, Content Curation, RSS Feeds Automation, Browser Extension, and many analytics.

Benefits
  • Connect & manage 50+ social profiles
  • Social Media Calendar
  • 500 posts for bulk scheduling
  • Custom Facebook Post Boosting tool
  • Native Mobile Apps

Supports: Instagram, Facebook, Twitter, TikTok, Pinterest, YouTube, Linkedin, etc.

9. Brand24

brand24 review

Best For: Medium Business, Agencies

Pricing:
  • $49 Per Month (Individual),
  • $99 Per Month  (Team),
  • $149 Per Month  (Pro),
  • $249 Per Month  (Enterprise)

Free Trial: Yes, 14 day free trial

Brand24 is a reputation management tool. You can effectively check in real-time how your brand is doing against the competition.

Features

With features such as Mentions Feed, Discussion Volume Chart, Sentiment Analysis, Influence Score, Data Exporting, Alerts, and Filtering, there is a lot you can achieve with Brand 24.

Benefits
  • Mentions Feed – See what people are talking about you
  • Influence Score – Your influence quantified
  • Data Exporting – XLS and PDF
  • Filtering – by source
  • Slack Integration

Supports: Instagram, Facebook, Twitter, Yelp, etc.

10. HootSuite

Hootsuite review

Best For: Creators, Medium Business, Agencies

Pricing:
  • $49 Per Month (Professional),
  • $129 Per Month (Team),
  • $729 Per Month  (Business),
  • Custom  (Enterprise)

Free Trial: Yes, 30 day free trial

Hootsuite is definitely an industry leader when it comes to Social Media management tools. Used by influential profiles, this incredible tool is the key to the success of many celebrities.

Features

Hootsuite is more than software. It is a community of dedicated individuals who are focused on increasing your brand value and nothing else.

In terms of broad features, Hootsuite inculcates Customer care, social commerce, Social selling, and Social media marketing as its top goals. Whereas with its tools a lot is possible, such as publishing, engaging, monitoring, advertising, and analysing.

Benefits
  • Hashtag Generator
  • Content Approval
  • Export PDF Reports
  • Pocket Integration
  • Chat Support
Supports: Instagram, Facebook, Twitter, WordPress, Lately, and many many more!

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