Brand24 is a unique social marketing management platform that collects real-time mentions of your brand throughout social networks. It evaluates your marketing campaign and monitors hashtags for trends, and analyzes conversations so you can take action.
Best Features of Brand24
- Brand Tracking
- Mention Feed
- Discussion Volume Chart
- Sentiment Analysis
- Influence Score
- Data Exporting, Alert & Filtering
- Engagement Tracking
- Hashtag Tracking
- Influencer Discovery
- Impact Measurement
Brand24 Is Most Suited For
- Individuals tracking a small brand
- Startups and small businesses
- Growing brands and agencies
- Large businesses
Pros with Brand24
- Use real-time data for better decision making
- Easy to use
- Targets noteworthy mentions to support your customer service
- Helps you understand what people think about your product
Cons with Brand24
- Doesn’t detect spam posts
- Unable to get a statistic on individual posts
- Monitoring is far from precise
- Not all features are available for all plans
- Pricing tiers may cost too much for some
Brand24 Integrations
- Instagram, Facebook, Twitter, Yelp, Slack etc.
Brand24 Pricing
Everything starts with a 14-Day Trial
- Individual Plan $49/Month
- Team Plan $99/Month
- Professional Plan $149/Month
- Enterprise Plan $249/Month
Overall Rating
Brand24 is a unique tool with various analytic features and outstanding customer support. It’s a powerful and reliable social media management tool with comprehensive monitoring features that stand above some of the others on the market. It tracks social mentions in all available languages and offers competition tracking so you can keep tabs on your competitors. However, the pricing tiers can prove costly, and some of the features are only available at higher tiers which can be a dealbreaker for many agencies or small businesses. Many mentions may prove irrelevant, so it can be a toss of the dice. Overall, this is a reasonably priced and reliable internet reputation tool we recommend!
