Get the Best Click Fraud Tool for Your Business. Most of these software providers offer a free plan — and have a paid plan for your company size and needs, whether you’re a freelancer, working in a startup, small business, agency or as an enterprise client.
Top-rated click fraud and ad fraud prevention service for Google and Facebook Ads
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BestB2BTools measures user engagement based on the number of clicks each listed brand receives in the past 30 days. The number of clicks to each brand will be measured against other brands listed in the same query. Therefore, the higher the share of clicks a brand receives in any specific query, the higher the Click Trend Score.
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Some of you may not be aware of the damage that click fraud can cause to your business. For them, here is how click fraud affects your ad campaign.
The most detrimental and visible effect of click fraud is the falsified charges your company has to bear due to fraudulent clicks on your ads. It may even end up draining all of your budget for the PPC campaign.
Exhausting the current budget with falsified charges is not the only way click fraud will cost your company. It also offers counterfeited the Google Ads data that you use to make data-driven decisions. This misrepresented data often has a negative impact on campaign metrics as it navigates your future strategy towards the wrong path.
Often advertisers place a daily budget limit on PPC. When you have a click fraud active, your campaign will reach the limit in no time without even benefiting your business from any aspect.
Furthermore, once your limit is up, the ads of your competitor will surface in that place. As you can see, without a click fraud protection service, this activity will have a long-term effect on your company’s growth and ROI.
Apart from running out of budget for your current advertising campaign, it will also offer you counterfeit data and influence you to change your marketing strategy. As a result, this distorted data will also result in a wastage of future spending.
Everyone running PPC campaigns should consider getting a click fraud tool. We can split the most typical use cases and client types into five categories:
Freelancers – freelancers that are managing clients PPC accounts.
Startups – ROI-driven startups running PPC campaigns across Google Ads, Bing Ads and Facebook Ads and does not want to pay for falsified charges from bots, click farms or competitors.
SMBs – result-driven small and medium businesses that runs PPC campaigns and want to prevent getting their accounts paying for clicks from bots, click farms or competitors.
Agencies – client-centric agencies that are handling multiple PPC accounts and campaigns on behalf of clients – big or small – that really wants their clients to reduce ad spend wastage and increase Return-On-Ad Spend (ROAS)
Enterprise – performance-driven enterprises with different PPC accounts and many PPC campaigns across different markets and languages.
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