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Best Customer Relationship Management (CRM) Tools in 2024

Get the Best Customer Relationship Management (CRM) Tool for Your Business. Most of these software providers offer a free plan — and have a paid plan for your company size and needs, whether you’re a freelancer, working in a startup, small business, agency or as an enterprise client.

9.8
5/5
12795 Users

331

people rated this tool last week

9.7
5/5
11863 Users

50

people rated this tool last week

9.4
5/5
7872 Users

192

people rated this tool last week

8.2
5/5
2196 Users

400

people rated this tool last week

2160

Connected with a software tool in the last week from BestB2BTools.com

Editorial Reviews

How We Rate The Software

Our product scores consist of a combination of the following 3 components 

Capterra and G2 are trusted third-party online marketplaces serving as an intermediary between buyers and technology vendors within the software industry. The BestB2BTools Total Score will consist of the brand’s score on Capterra and G2. If a brand does not have a Capterra or G2 score, the BestB2BTools Total Score will be based solely on the Click Trend and Products & Services Score (read below)

BestB2BTools measures user engagement based on the number of clicks each listed brand receives in the past 30 days. The number of clicks to each brand will be measured against other brands listed in the same query. Therefore, the higher the share of clicks a brand receives in any specific query, the higher the Click Trend Score.

BestB2BTools accepts advertising compensation from companies, which impacts their (and-or their ‘software tools’) position, and in some cases, may also affect their Click Trend Score.

BestB2BTools’ editorial team researches and reviews software based on factors such as ease of use, pricing, customer success team and more. Each brand is then given a score based on the offerings in each parameter. The specific parameters which we use to evaluate the score of each product can be found on its review page, which is updated quarterly.

If the editorial team cannot locate information relevant to a brand’s Product & Services Score, it will not be included in its calculation.

Who Needs A CRM Tool?

A CRM tool gives everyone — from sales, customer service, business development, recruiting, marketing, or any other line of business — a better way to manage the external interactions and relationships that drive success.

We can split the most typical use cases and types into five categories:

Freelancers  freelancers that wants to have one tool to deal with existing clients and prospects.

Startups – startups that are starting to get more inbound prospects and has outgrown Excel. 

 SMBs – small and medium businesses that wants to improve how to store customer and prospect contact information, identify sales opportunities and record issues, all in one tool.

Agencies – agencies that needs a CRM tool to store all the existing customer and prospect information and interaction.

Enterprise – enterprises that deals with prospects and clients across boarders where the interactions and contact information needs to be localized and GDPR-compliant. 

Best Overall Customer Relationship Management (CRM) Tools in 2022

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Best Customer Relationship Management (CRM) Tools in October 2022

The Brands We Review Support Over 100 000 Businesses across North America, EMEA and APAC.

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